Ariel Pérez currently serves as VP of Engineering - Measurement & Learning at Split since June 2022. Prior experience includes five years at JPMorgan Chase & Co., where roles spanned from Executive Director overseeing Digital and Communications Platforms for the International Consumer Bank to leading various initiatives in Marketing Technology and Core Web Engineering. Notably, Ariel designed and operationalized the Dark Canary feature-flagging platform, enhancing organizational agility. Previous ventures include co-founding MSCLVR, serving as CTO for Try The World, and holding senior engineering roles at Birchbox and JPMorgan Chase. Ariel's career began with a technology internship at Morgan Stanley, followed by web development and design roles. Educational background includes studies at the University of Pennsylvania and Regis High School.
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