Edgar Aragon Hernandez

Edgar Aragon Hernandez is an accomplished marketing and product development professional with extensive experience across various industries, including finance, retail, and telecommunication. Currently serving as Marketing Director at TIP México since March 2022, Edgar designs and executes comprehensive marketing strategies, oversees telemarketing and call center operations, and manages events and sponsorships. Prior roles include Product Director at Grupo Elektra, where Edgar contributed to strategic business growth, and Head of Product Development and Marketing at Provident México, focusing on enhancing market share and customer engagement. Edgar's early career included significant positions at Banco Santander, HSBC, ING, and Walmart, all involving marketing strategy, customer experience enhancement, and operational excellence. Edgar holds multiple degrees in marketing, management, and business, with advanced training in digital marketing and strategic negotiation from prestigious institutions.