Dean Praetorius

Dean Praetorius is a highly experienced media and audience development professional with a strong foundation in digital marketing and editorial strategy. As Co-Founder and COO of Toast Media Group since July 2018, Dean has focused on creating tailored digital marketing strategies that engage audiences across various platforms. Prior to this role, Dean held significant positions such as Director of Editorial & Audience Development at Spoon University, where a 500% increase in SEO traffic was achieved, and Editorial Director at VaynerMedia, leading editorial strategy and partnerships. Dean’s career includes consulting roles for notable companies, and a dedicated tenure at The Huffington Post, where leadership in social media and trends management garnered millions of views for viral content. Dean's educational background includes a B.A. in Communications from Boston College and culinary training from the International Culinary Center.