Tonic
Antonia Clayton is an accomplished copywriting professional currently serving as Head of Copy at Tonic since September 2024. Prior to this role, Antonia held the position of Creative Director - Copywriting at Ph.Creative from July 2022 to September 2024, where responsibilities included overseeing a team of copywriters and managing branding for notable clients such as Intuitive, UL Solutions, and Kellogg. Antonia's earlier experience includes working as a Senior Copywriter at ENGINE UK, leading campaigns for major brands like NOW TV and Google, as well as extensive freelance work across prominent agencies in London. Additionally, Antonia co-directed the launch of Swisse in the UK at Noisy Beast London and has made significant contributions to award-winning campaigns while at TBWA London and AMV BBDO, where a 15-year tenure included honing skills and working with a diverse range of clients.
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Tonic
Tonic is a new type of employer marketing business. We recognise that employer brand, corporate brand and product and service brands don't exist in silos in this increasingly connected world. We help employers to navigate this change - helping to engage, excite and interest their people, past present or future along the way. We create better relationships between employer and employee which reduces cost per hire, increases quality of candidate all by recognising the human nature of the businesses we work with.