Unmisha Asher has a diverse range of work experience in various industries. Unmisha co-founded Tonic Worldwide in 2012 and served as the Chief Strategy Officer. In the same year, they also established UBA Worldwide as the Founder and Principal Consultant, specializing in brand development and growth hacking. Prior to that, they worked at Bajaj Electricals Ltd as the DGM of Advertising and Brand Development, leading advertising and communications efforts. Unmisha also has experience in client services at Ogilvy & Mather and Kotak Investment Advisors Ltd. Earlier in their career, they worked in account management at Ogilvy & Mather and as a Senior Executive in ad sales at Star India Pvt. Ltd. and Reminiscent India Television Ltd.
Unmisha Asher completed their Bachelors of Commerce degree in Marketing from the University of Mumbai from 1997 to 2000. Unmisha then pursued a Post Graduate Diploma in Business Management (PGDBM) with a specialization in Marketing from the NL Dalmia Institute of Management Studies and Research from 2000 to 2003.
In addition to their formal education, Unmisha Asher obtained a certification in AMFI (Association of Mutual Funds of Inda) in October 2008.
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