Topgolf is a global sports entertainment community headquartered in Dallas, Texas United States with locations throughout the North America, Australia, UAE, and the UK. They are a technology-enabled global sports and entertainment community that connects people in meaningful ways through the experiences they create, the innovation they champion, and the good that they do. Topgolf Entertainment Group's family of brands includes Topgolf venues, Lounge by Topgolf, Toptracer, Toptracer Range, Topgolf Swing Suite, Topgolf Studios, Topgolf Live and World Golf Tour (WGT) by Topgolf.

Media & Entertainment

Topgolf

As the Chief Executive Officer, Artie Starrs will be responsible for the continued growth and expansion of [Topgolf](/org/topgolf) as one of the premiere golf entertainment companies in the world, fueled by new parent company [Callaway Golf](/org/callaway-golf) and its full portfolio of powerhouse brands, which includes Odyssey, OGIO, TravisMathew and Jack Wolfskin.

Artie comes to [Topgolf](/org/topgolf) from [Yum! Brands](/org/yum-brands) where he most recently served as Global CEO for [Pizza Hut](/org/pizza-hut), overseeing its 18,000 locations across 110 countries. Prior to this role, he was President of [Pizza Hut](/org/pizza-hut) U.S. and before joining [Yum! Brands](/org/yum-brands), he served as Chief Financial Officer for Rave Cinemas.



Artie Starrs



Erik Anderson is a leader in global innovation.  He is the Founder and Chief Executive Officer of [WestRiver Group](/org/westriver-group) (WRG) since 2002. WRG is a collaboration of leading investment firms providing integrated capital solutions to the global innovation economy.  In 2018, Anderson became Executive Chairman of [Singularity University](/org/singularity-university), a global community using exponential technologies to tackle the world’s biggest challenges. Anderson is also the Executive Chairman of Topgolf Entertainment Group, a global sports entertainment company. In this role, he has received numerous honors, including the Ernst & Young Entrepreneur of the Year Award.  In 2018 and 2017 he was honored by [Goldman Sachs](/org/goldman-sachs) as one of their Top 100 Most Intriguing Entrepreneurs. In 2018 he was ranked by Golf Inc.as the No. 3 most powerful person in the golf industry after being ranked No. 8 the previous year. Anderson is Vice-Chairman of [ONEHOPE](/org/onehope), a cause-centric consumer brand and technology company, most commonly known for their award-winning wine and world-class vineyard in Napa, Calif. Additionally,Anderson is the founder of America’s Foundation for Chess, currently serving 160,000 children in the United States with its First Move curriculum.  He serves on the Board of Play Magnus, an interactive chess app inspired by Magnus Carlsen, the reigning World Chess Champion. In addition, he is on the Board of Avista Corp (NYSE:AVA), an energy management company, and serves as Chairman of the Finance Committee. In 2019, he became a Board member of Pro.com, a leader in the home improvement experience industry. His investment experience includes being Partner at [Frazier Healthcare Partners](/org/frazier-healthcare-partners), CEO of Matthew G Norton Co. and Vice President at Goldman, Sachs & Co. Anderson was recognized early in his career as one of the top “40 under 40” young achievers and emerging leaders by Seattle’s Puget Sound Business Journal.

Erik Anderson

Scott Lovejoy is the VP of Technology at [Topgolf](/org/topgolf). Scott has over 25 years of experience in technology and leadership roles. Scott has a passion for helping companies improve their performance by leveraging technology. 

Lovejoy started their career as a software engineer. Scott then moved into management, leading teams of engineers and developers. In 2014, they joined Westower as the Vice President of Corporate Systems Delivery. Westower was acquired by [MasTec](/org/mastec) in 2015. 

In May 2015, Lovejoy joined Accretive Solutions as the Practice Director of Business & Technology Consulting. Scott led the Dallas team, which was responsible for sales, delivery, and staffing. Accretive Solutions was acquired by RGP in 2016. 

Lovejoy joined [Topgolf](/org/topgolf) as the VP of Technology in September 2016. Scott is responsible for leading the company's technology strategy and initiatives. Scott has presented at various events on behalf of [Topgolf](/org/topgolf), including the CPE Learning Series, the Dallas Institute of Internal Auditors, and "Technically Speaking" webinars.

Scott Lovejoy earned their MBA from the University of California, Berkeley, Haas School of Business in the field of Business Administration, Management and Operations. Scott then went on to earn their MBA from Columbia Business School in the field of Finance. Lastly, they earned their BBA - MIS from [Texas A&M University](/org/texas-a-m-university) in the field of Information and Operations Management.

Scott Lovejoy reports to Andrew Macaulay, CTO, [Topgolf](/org/topgolf) Entertainment Group.

Scott Lovejoy

Rodney Ferrell is the VP of Global Partnerships at Topgolf Media. Rodney has over 15 years of experience in sales and marketing, with a focus on the sports industry. Rodney has worked with some of the biggest names in the NHL, NBA, and MLB, including the [Dallas Stars](/org/dallas-stars), Texas Rangers, Liverpool Football Club, AVP, Hoop It Up, and Stanford Tennis Championships. Rodney is a proven leader in corporate partnerships, with a successful track record of building and maintaining relationships with clients. Rodney is also experienced in overseeing broadcast partner relationships and sponsor inventory.

Rodney Ferrell has a Bachelor of Science in Education from Dallas Christian College and certification from SMU Cox School of Business in Accounting and Finance.

They are on a team with Chris Callaway - CDO, Topgolf Entertainment Group, Lynda Firey Oldroyd - Chief Customer Officer, Topgolf Entertainment Group, and Andrew Macaulay - CTO, Topgolf Entertainment Group. Rodney Ferrell reports to Artie Starrs, Chief Executive Officer.

Rodney Ferrell

Mynor Gonzalez is the current Vice President of Finance for [Topgolf](/org/topgolf). Prior to their current position, they served as the Vice President of Financial Planning and Analysis for Wingstop Restaurants, Inc. from January 2017 to December 2018. From January 2015 to December 2017, Mynor was the FP&A US Lead - Financial Planning and Field Finance [Pizza Hut](/org/pizza-hut) US. Mynor has also been the International Finance Lead - Financial and Strategic Planning (LATAM) for [Cinemark](/org/cinemark) from January 2013 to December 2015 and the Senior Director of Corporate Development - Corporate Finance and M&A for Rave Motion Pictures from January 2010 to December 2013. Mynor Gonzalez began their career as a Senior Analyst for Investment Banking at [MHT Partners](/org/mht-partners) from January 2007 to December 2010 and an Acquisitions Analyst (internship) for Bascom Group from May 2006 to August 2006.

Mynor Gonzalez has a Master of Business Administration (MBA) from The Wharton School and a double major in finance and economics from [Southern Methodist University](/org/southern-methodist-university).

Mynor Gonzalez reports to William Davenport, CFO, [Topgolf](/org/topgolf) Entertainment Group.

Mynor Gonzalez

Geoff Cottrill is currently the Chief Marketing Officer at [Topgolf](/org/topgolf). Geoff has previously worked for Giving Kitchen, [SoStereo](/org/sostereo), [Unitea](/org/unitea), Chick-fil-A College Football Hall of Fame, [The [Coca-Cola](/org/coca-cola) Company](/org/the-coca-cola-company), FEED.FM, Marvin.la, Georgia Music Accord, and Children's Cancer Association / MyMusicRx. Geoff has been with [Topgolf](/org/topgolf) since October 2020.

Cottrill began their career working in marketing and sales for various companies before eventually finding their way to [The [Coca-Cola](/org/coca-cola) Company](/org/the-coca-cola-company) in February 2018. Geoff retired from [Coca-Cola](/org/coca-cola) in July 2020 after a successful career there, during which time they served as Senior Vice President of Strategic Marketing.

Since joining [Topgolf](/org/topgolf) in October 2020, Cottrill has been overseeing the company's marketing efforts and has helped [Topgolf](/org/topgolf) continue to grow its brand awareness and customer base.

Geoff Cottrill attended [Florida State University](/org/florida-state-university) and earned a B.S. in Economics with minors in International Affairs and British Studies.

They are on a team with Lynda Firey Oldroyd - Chief Customer Officer, [Topgolf](/org/topgolf) Entertainment Group, Kristi Maynor - Chief People Officer, [Topgolf](/org/topgolf) Entertainment Group, and Becky Fine - Chief People Officer, [Topgolf](/org/topgolf) Entertainment Group. Geoff Cottrill reports to Artie Starrs, Chief Executive Officer.

Geoff Cottrill

As Chief Customer Officer for [Topgolf](/org/topgolf) Entertainment Group, Lynda Firey-Oldroyd creates and leads the strategic vision and executional roadmap for [Topgolf](/org/topgolf)’s strategy, customer insights and marketing initiatives across all [Topgolf](/org/topgolf) business lines. With a heightened focus on the customer experience, Lynda’s team leverages the power of creating emotional connections combined with the power of insight-driven truths to drive visits and create long-term competitive advantages.

Lynda joined [Topgolf](/org/topgolf) in February 2019 as Vice President of Guest Insights and Strategy after an adventurous career that included senior roles at [PepsiCo](/org/pepsico), [Nordstrom](/org/nordstrom), Gap and [Starbucks](/org/starbucks). Her experience creating value through insights can be found from her work on tough business problems like Pepsi’s transformation from a soft drink company to a total beverage company, Taco Bell’s turnaround, and [Nordstrom](/org/nordstrom)’s becoming a leading Millennial brand.

Lynda is passionate about leveraging people, culture, macro trends and analytics to build compelling stories. In addition, she is known for her talents in translating research and observations into clear insights and business implications.

Lynda earned her undergraduate degree and MBA from [Virginia Tech](/org/virginia-tech). In her spare time, she swims, paddleboards, hikes and lovingly tends to her small, but impressive garden.

Lynda Firey Oldroyd

William Davenport joined [Topgolf](/org/topgolf) Entertainment Group as Chief Financial Officer in 2013, leading the brand’s bold, purposeful approach to growth through operational finance and strategic planning. William’s trusted leadership and influence has helped shape [Topgolf](/org/topgolf)’s accelerated and profitable growth across the business.

Prior to joining [Topgolf](/org/topgolf), William spent 13 years with [Brinker International](/org/brinker-international) where he led the finance department for the Maggiano’s brand before being named Senior Vice President of Finance for both Chili’s and On the Border restaurant brands. Additionally, William successfully evaluated new restaurant brands for acquisition into the Brinker portfolio. 

He has also held the roles of Vice President of Finance for Neiman Marcus and Last Call, and CFO for Haggar Clothing Company.

William earned his undergraduate degree in accounting from [Texas A&M University](/org/texas-a-m-university) and currently resides in Dallas with his family.

William Davenport

As President of Toptracer Global, Ben Sharpe leads the expansion strategy for Toptracer Range to create high-tech, engaging player experiences at driving ranges worldwide.

Prior to joining the Topgolf Entertainment Group family of brands, Ben spent nine years at TaylorMade-adidas Golf, starting as the Vice President of the EMEA/Pacific region. During that time, he increased the business from $100 million to $250 million in six years, making the region the best-performing one in the group. In 2012, he became Global President of Adidas Golf, delivering a record year in terms of sales and profit. He became CEO in 2014 and started the turnaround strategy, bringing in a new executive team before returning home to the UK in 2015. Ben also previously served as CEO of Lyle & Scott, repositioning the business from a knitwear manufacturer to one of the leading fashion labels in the UK and Scandinavia.

Ben graduated from [Sheffield Hallam University](/org/sheffield-hallam-university), where he earned a degree in business studies. He lives with his wife, two children and a family dog in London. Ben is quite the athlete – he is a former British Olympian in field hockey and an avid golfer with a handicap of 4. Ben loves to cheer on the Aston Villa Football Club and is a lover of bad jokes.

Ben Sharpe

Chris Callaway serves as Chief Development Officer for [Topgolf](/org/topgolf) Entertainment Group, leading the Real Estate Development, Design and Construction teams.  Chris oversees the site selection for [Topgolf](/org/topgolf) venue expansion across the globe and works to ensure that the brand is a catalyst for local economic growth in the communities where [Topgolf](/org/topgolf) operates.

Chris joined [Topgolf](/org/topgolf) in 2017 after 25 years with Walmart, where he led the development of more than 500 new Supercenters, Neighborhood Markets and Sam’s Clubs. Most recently, he served as the U.S. Vice President of Real Estate and Facilities Support for Sam’s Club. His main responsibilities included real estate, design, construction, remodeling and facilities maintenance.

Chris is a proud alumnus of the University of Arkansas and an avid Razorbacks fan. And while not related in any way to Callaway Golf Company, he enjoys playing golf frequently. Chris currently resides in Arkansas with his family.

Chris Callaway

Steve Lane serves as Vice President, International Strategy & Franchise Management for [Topgolf](/org/topgolf) Entertainment Group, leading the International team and overseeing the company’s global expansion strategy for all U.K.-based [Topgolf](/org/topgolf) venues and franchise partnerships across the globe. Steve is a dynamic leader who brings a wealth of experience in franchise contract development and negotiations to support [Topgolf](/org/topgolf) Entertainment Group’s aggressive growth to new markets, including the U.A.E., Mexico, Asia and Central Europe.

Prior to joining [Topgolf](/org/topgolf), Steve worked at Catalina Marketing Corp., a personalized media communications company, as Vice President for the U.K., Germany, Italy and Benelux regions for nine years. Additionally, Steve worked in a variety of leadership roles at [Kimberly-Clark](/org/kimberly-clark) for 13 years in covering Trade Marketing, Category Management and Sales.

Steve resides near London with his wife Isabel and three sons, Tom, Eddie and George. Steve has a passion for cars and even is known for spinning one off a race track without doing any damage.

Steve Lane

Kristi Maynor

Latisha Blakey

Gray's was named Chief Operating Officer of U.S. Venues after over three years serving as the Vice President of Operations leading Topgolf's day-to-day experience, venue operations leaders, food and beverage program, training and leadership development, and golf services for its 65 U.S. venues. She joined Topgolf from Maggiano's Little Italy, where she served as Chief Operating Officer, overseeing dozens of restaurants and thousands of employees. Her active involvement in growing teams and commitment to inclusivity has earned her tremendous respect across the Topgolf organization and the hospitality industry. Gray succeeds Craig Kessler as COO, who recently announced his plans for a new leadership opportunity outside of Topgolf. 

Gen Gray

Rebecca (Becky) Fine serves as Chief People Officer for [Topgolf](/org/topgolf) Entertainment Group, where she leads the strategy to connect and create meaningful experiences for the more than 20,000 [Topgolf](/org/topgolf) Associates across the globe. An obstacle-remover and culture-keeper, she is the ultimate believer in the brand’s core values of fun, excellence, edgy spirit and a one team mentality, and takes a hands-on approach to apply them to [Topgolf](/org/topgolf)’s company culture.

Becky joined [Topgolf](/org/topgolf) in 2019 with more than 30 years of human resources and operations experience in the food and beverage industry. She has spent most of her career helping companies drive profitable growth, starting with company culture as the focal point.

Prior to joining [Topgolf](/org/topgolf), Becky worked with Millstone Capital Advisors as Chief Operating Officer and Board Member of Lion’s Choice. She has also held roles including Chief Operating Officer of Honolulu Coffee Company in Hawaii and Chief People Officer of Panera Bread, where she was named one of the “Most Influential Women in Restaurants” by QSR Magazine.

Becky Fine

Andrew Macaulay serves as Chief Technology Officer for [Topgolf](/org/topgolf) Entertainment Group, where he leads the development of innovative ways to experience and grow the game of golf – in-person, virtually and digitally. As a self-proclaimed golf lover, Andrew works to introduce new audiences to the game through technology.

Prior to [Topgolf](/org/topgolf), Andrew served as CIO at WesTower Communications, a leader in the cell tower construction and maintenance business. He is also the former CIO at Clearwire Communications, the company that built the first-ever 4G wireless network in the U.S. There, he transformed the cost, quality, engagement and output of the IT Department.

Andrew earned his Bachelor of Science degree in Computer Science and Operations Research from the [University of Leeds](/org/university-of-leeds) in England, and an MBA from [Baylor University](/org/baylor-university) in Texas. Andrew is from the U.K. near Watford, the home of the first [Topgolf](/org/topgolf) venue. Today, Andrew resides in Dallas with his wife and their three sons.

Topgolf

Org chart

Teams

Leadership Team

CEO and Executive Team

Board of Directors

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