Michael Woodward

Director Of Digital - Entertainment at TotalAssault

Michael Woodward has a diverse work experience in various roles within the entertainment industry. Michael is currently working as the Director of Digital at Total Assault, where they are responsible for digital marketing and social strategy for entertainment clients. Some of their previous and current clients include Sebastian Maniscalco, Alan Jackson, Dolly Parton, and George Strait.

Before joining Total Assault, Michael worked as an Account Manager at Beatport, where they provided label services to over 100 accounts, including Universal Music Group and Sony Music. At Beatport, they aligned platform initiatives with content partners and focused on driving sales and engagement through promotional opportunities.

Prior to that, Michael was a Social Media Marketing Manager at Total Assault, where they developed and implemented social media strategies.

Michael also had significant experience at Mad Decent, where they held multiple roles, including Marketing Manager and Production and Distribution Manager. In these positions, they oversaw social media channels, blog, email marketing campaigns, and SEO/paid media strategies. Michael also managed the production, sourcing, and distribution of merchandise for Mad Decent recording artists.

Additionally, Michael has experience as a Sound Effects Editor at Private Island Trax Audio. In this role, they worked on independent feature films and staged and engineered voice over sessions.

Overall, Michael Woodward has strong expertise in digital marketing, social media strategy, account management, and production management in the entertainment industry.

Michael Woodward attended Full Sail University from 2005 to 2007, where they obtained an Associate of Science (A.S.) degree in Recording Arts Technology/Technician. During this time, they also pursued a Bachelor's degree in Entertainment Business from the same institution.

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