Henrique Andrade

Henrique Andrade is an experienced marketing professional with a robust background in digital marketing, CRM management, and project execution. Currently serving as an Analista de marketing Pleno at TOTVS since May 2022, Henrique is responsible for managing HubSpot and RD Station, executing marketing strategies, analyzing business data, and overseeing email marketing campaigns. Previous experience includes roles at Santander Private Banking, Agência Mestre, and OnYou, where Henrique focused on customer experience, inbound marketing, and developing strategies for B2B marketing. Henrique's educational background includes a Master's in Business Administration with a focus on strategic marketing from Universidade Anhembi Morumbi and a Bachelor's degree in Social Communication with a specialization in Advertising from FAPCOM.