Touché!
Antoine Nguyen has a diverse work experience spanning over a decade. Antoine started their career at Insight as an Enterprise Account Manager from December 2011 to November 2013. Antoine then joined True Ad Consultants as a Media Consultant from November 2014 to April 2016, followed by Marketel - McCann as a Digital Media Strategist from April 2016 to May 2017. Antoine later joined Touché! in May 2017 as a Strategist, where they gradually progressed to roles such as Account Supervisor - Strategy from May 2019 to January 2020, Group Supervisor - Strategy from January 2020 to December 2021, and Director of Strategy from December 2021 to present. Currently, Antoine holds the position of Associate Vice President, Strategy at Touché! since May 2023.
Antoine Nguyen obtained a Bachelor of Commerce with a major in Management and a minor in Marketing from the John Molson School of Business at Concordia University. Antoine completed their degree from 2008 to 2011.
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Touché!
At Touché!, we seek to find a better way in all our clients’ communication solutions Touché! attracts people that are motivated to push the boundaries of what is possible. People that seek to find a better way. Our culture, systems and process have been very carefully created to foster this. Planners use interactive frameworks and proprietary thinking techniques to guide them. Our interactive systems benefit from the collective intelligence of the OMG network and the most cutting-edge thinking from across the world of marketing and the social sciences – from behavioural economics and cognitive psychology through to econometric meta-analysis. For optimisation, Touché! uses sophisticated tools and systems that allow for investment setting & allocation, target audience refinement, channel selection & allocation, flighting, integration, measurement and monitoring. Touché! is located in Montreal and Toronto with a total of more than 280 media professionals. Our services include omni channel media strategy, SEM, media placement, management of media investment and media research.