Touché!
Atreyee Dey has a wealth of experience in the advertising and media industry. Atreyee started their career at PHD Canada in 2007 as a Group Media Manager and worked there until 2011. During this time, they honed their skills and eventually transitioned into the role of Group Director at PHD Canada from 2011 to 2013. In 2013, Atreyee joined Touché! as a Group Director in the Broadcast Media department. Atreyee showcased their expertise and advanced to the position of Associate Vice President in 2022. Atreyee's extensive background in media and their progressive career growth make their a valuable asset in the industry.
Atreyee Dey holds a Bachelor's degree in Biological Sciences from the University of Guelph. In 2020, they obtained a certification in Digital Marketing from LinkedIn.
This person is not in the org chart
This person is not in any offices
Touché!
At Touché!, we seek to find a better way in all our clients’ communication solutions Touché! attracts people that are motivated to push the boundaries of what is possible. People that seek to find a better way. Our culture, systems and process have been very carefully created to foster this. Planners use interactive frameworks and proprietary thinking techniques to guide them. Our interactive systems benefit from the collective intelligence of the OMG network and the most cutting-edge thinking from across the world of marketing and the social sciences – from behavioural economics and cognitive psychology through to econometric meta-analysis. For optimisation, Touché! uses sophisticated tools and systems that allow for investment setting & allocation, target audience refinement, channel selection & allocation, flighting, integration, measurement and monitoring. Touché! is located in Montreal and Toronto with a total of more than 280 media professionals. Our services include omni channel media strategy, SEM, media placement, management of media investment and media research.