Touché!
Sarah Boivin currently holds the positions of Directrice de groupe and Directrice Associée at Touché!, where responsibilities include developing client relationships, identifying growth opportunities, and implementing industry best practices. Previously, Sarah Boivin served as Lead Client for digital media at Omnicom Media Group Montréal, overseeing digital strategy and campaign execution for major clients. Sarah Boivin also has a background in media strategy and communications, with roles focused on integrated media strategies and social media management. Educational qualifications include a Bachelor's degree in Information and Communication from Université de Lorraine and a DEC in Humanities from Cégep de St-Félicien.
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Touché!
At Touché!, we seek to find a better way in all our clients’ communication solutions Touché! attracts people that are motivated to push the boundaries of what is possible. People that seek to find a better way. Our culture, systems and process have been very carefully created to foster this. Planners use interactive frameworks and proprietary thinking techniques to guide them. Our interactive systems benefit from the collective intelligence of the OMG network and the most cutting-edge thinking from across the world of marketing and the social sciences – from behavioural economics and cognitive psychology through to econometric meta-analysis. For optimisation, Touché! uses sophisticated tools and systems that allow for investment setting & allocation, target audience refinement, channel selection & allocation, flighting, integration, measurement and monitoring. Touché! is located in Montreal and Toronto with a total of more than 280 media professionals. Our services include omni channel media strategy, SEM, media placement, management of media investment and media research.