Patrick Schmidt has a diverse work experience in the digital marketing industry. Patrick is currently working as an SEM Lead at TOWA, the digital growth company, since January 2022. Prior to this role, they were a Senior SEO & Digital Marketing Manager at the same company since June 2019.
Before joining TOWA, Patrick worked at Outdooractive GmbH & Co. KG as a Senior SEO Manager from November 2018 to May 2019. Prior to that, they held the role of SEO Manager and QA Specialist at the same company from January 2014 to October 2018.
Patrick's work experience also includes a role as a Content-Manager at Alpstein Tourismus GmbH & Co. KG from August 2012 to January 2014. Before that, they worked as a PR and Content-Manager at Die Regionalbewegung from April 2010 to June 2012.
Patrick started their career as an Intern Remote Sensing at CSIRO from November 2007 to April 2008.
Patrick Schmidt attended The Julius Maximilians University of Würzburg from 2004 to 2010, where they obtained a Diplom degree in Wirtschaftsgeographie, Einzelhandelsgeographie, and Remote Sensing. In terms of additional certifications, Patrick has completed the following:
- Fundamentals of Digital Marketing from The Open University through Google Digital Garage, obtained in March 2019.
- SEM-/SEO Manager certification from IHK Akademie München und Oberbayern, obtained in February 2016.
- Google Tag Manager Fundamentals from Google, obtained in October 2020.
- PPC Automation Exam from Semrush, obtained in February 2021.
- Semrush for Digital Agencies Certification from Semrush, obtained in January 2022.
- Google Analytics Individual Qualification from Google, obtained in September 2021.
- Google Ads - Measurement Certification from Google Digital Academy (Skillshop), obtained in October 2020.
- Google Ads Shopping Certification from Google Digital Academy (Skillshop), obtained in October 2020.
- Google Ads Display Certification from Google Digital Academy (Skillshop), obtained in September 2020.
- Google Ads Search Certification from Google Digital Academy (Skillshop), obtained in September 2020.
- Google Ads Video Certification from Google Digital Academy (Skillshop), obtained in September 2020.
- Google Analytics Individual Qualification from Google Digital Academy (Skillshop), obtained in September 2020.
Note: There is a mention of the "Google My Business Certificate" without specific dates or institution, so it is unclear whether this certification was obtained or not.
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