Alex Hong is a seasoned professional in digital analytics and eCommerce, currently serving as a Senior Digital Analytics Specialist at Tower Insurance since September 2022. Prior experience includes leadership roles such as eCommerce Team Lead at Bobux International and various managerial positions at Yacon New Zealand, where responsibilities spanned operations and digital marketing. Alex has also held positions in product management at HornTech Limited and digital marketing at Elegente.com. The career began with roles in business development and sales, showcasing a strong foundation in management with degrees from The University of Waikato and Keuka College.
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