Rene` Morris

Rene` Morris is an experienced automotive service leader with a strong background in service management across various prestigious companies. Currently serving as the Director of Services at Toyota Of Grand Rapids since July 2022, Rene` has previously held the position of Service Director at Melbourne BMW from September 2017 to April 2022 and at Audi South Atlanta for a brief period in 2016. Additional experience includes multiple roles as Service Director within Asbury Automotive Group, covering Nalley BMW and Coggin BMW Treasure Coast, as well as serving at Mercedes Benz of Gainesville with Scott-McRae Automotive Group. Rene` initiated a career in the automotive industry at Palm Automotive Group, Inc. from 2001 to 2009. Educational credentials include an Associate of Arts in Business Administration and Management from Santa Fe College and additional studies at the University of Florida.