Aditya Basole

Aditya Basole is an experienced strategist currently serving as the Strategy Lead for Clients & Innovation at T&P since January 2023, focusing on research and development of new technologies and the construction of custom AI stacks. Previously, Aditya held roles as a Strategy Lead and Director with a focus on digital creative transformation and marketing strategy for various organizations, including Lazada and iflix. With a strong background in marketing insights, brand positioning, and content strategy, Aditya has advised startups and worked with notable brands across multiple markets, leveraging marketing intelligence to enhance brand growth and engagement. Aditya holds a PGDM-C from MICA and multiple certifications in digital marketing, data privacy, and storytelling.