TPG
Adam Jonson is an experienced professional in athletic administration, currently serving as Associate Regional Vice President at TPG since August 2021. Previously, Jonson held positions such as General Manager of MHSAA and Director of Athletics at LSU of Alexandria from October 2016 to June 2021. Additional experience includes serving as Senior Associate Director of Athletics and Executive Director of Demons Unlimited Foundation at Northwestern State University from July 2013 to October 2016, and Assistant Athletic Director at the University of Louisiana at Monroe from August 2011 to July 2013. Jonson began their career in athletics at Northwestern State University, working in ticket operations and marketing, and also gained media relations experience at the University of North Florida. Academic credentials include a Master of Science in Sport Administration and a Bachelor of Science in Business Administration, both from Northwestern State University.
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TPG
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TPG is a sponsorship sales company built by a group of industry leaders. We understand the dynamic athletics marketplace, have key industry relationships and a drive to reinvent the model to better align with changing brands and market needs. We create new revenue streams for our high school partners, while at the same time generating tangible results for our marketing partners. From concept to activation, we sell and manage strategic marketing programs focused on delivering the ultimate fan experience. Mission: We believe in the high school student-athlete experience and how it positively shapes our next generation. It is our mission to support this cause by connecting its community to organizations and brands that share in this belief.