Guillaume Le Roy

Guillaume Le Roy is an experienced entrepreneur and business leader, currently serving as Founder and CEO of TrackAd™ since May 2014, specializing in SaaS technology for advertising optimization. Previously, Guillaume founded and managed eStore Agency, focusing on marketing services for eCommerce professionals. Other notable roles include Digital Business Manager at ALTAVIA, where support for retail companies' digital strategies was emphasized, as well as positions at faberNovel as Business Developer, MONDADORI FRANCE as Digital Business Manager, and sales roles at Orange and Ziff Davis, Inc. Throughout a diverse career spanning over two decades, Guillaume has consistently contributed to the evolution of digital business models and the advertising industry.