Erik Edwall is a seasoned professional with extensive experience in strategy, operations, and product management, primarily within the technology and music sectors. Erik's career includes significant roles at Spotify, where responsibilities ranged from launching global partnerships and live ticketing strategies to developing new business initiatives aimed at innovating audio offerings. Earlier experiences include serving as a professional ski instructor and internships at Google and Novartis, where Erik honed skills in business development, financial reporting, and market analysis. Currently, Erik leads product strategy for Consumer Golf at Trackman, focusing on product development and market entry for the Golf App. Erik holds a Master's in International Management from CEMS and has degrees in Business and Economics from Handelshögskolan i Stockholm, complemented by an exchange semester at Universität St.Gallen.
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