Trackunit
Danita Jaipersaud is a skilled marketing professional with extensive experience in product marketing, public relations, and content strategy. Currently serving as a Product Marketing Manager at Trackunit since June 2023, Danita crafts positioning statements and leads go-to-market strategies while fostering collaboration among cross-functional teams. Danita has held various significant roles, including Marketing and Public Relations Consultant at Girdie since June 2017, where focus is on enhancing online presence for construction-related companies. Previous positions include Content Marketing Manager at ATS Automation, Marketing and Public Relations Manager at Skyjack Inc., Digital Marketing Manager at Hoyes Michalos, and Public Relations Specialist at Prica Global Enterprises Inc. Danita's career began with a Public Relations internship at Birchall & Associates Inc. and includes a strong educational foundation from Conestoga College.
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Trackunit
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Trackunit is a technology company that orchestrates the data and infrastructure that connects construction. The construction industry uses Trackunit’s software and hardware to connect to the ecosystem of construction from one platform connecting people, assets, and processes. Trackunit collects and analyzes machine data in real-time to deliver actionable, proactive, and predictive information, empowering customers with data-driven foresight. Trackunit delivers an integrated operating platform with applications and services enabling construction professionals to increase business efficiency by optimizing machine utilization, operator safety, digitizing workflows, and ultimately eliminating downtime. Trackunit promises to lead the technology engagement to help eliminate downtime. The mission is not only to recover from budget and schedule overruns but also to re-establish the reputation of the industry for innovation and leadership. Trackunit services its customers worldwide from its offices in Denmark, Canada, United States, Singapore, Sweden, Norway, France, the Netherlands, Germany, UK, Australia, and Japan. Visit Trackunit.com to learn more.