Sasha Dias

Sasha Dias is a Senior Copywriter at TracyLocke since January 2018, specializing in creating compelling copy for notable brands including Pepsi, Athletic Brewing Co., and JBL, while also leading the development of diversity and inclusion initiatives at the agency. Prior experience includes roles as Copywriter and Associate Copywriter, where Sasha contributed to shopper marketing strategies and multi-channel content for various clients. Additional freelance work encompassed projects for notable brands like Entenmann's and Redbox. Sasha's early career featured internships with agencies such as 360i and J. Walter Thompson Worldwide, focusing on high-profile brands like Oreo and Coca-Cola, along with experience as a Creative Coordinator at Merkley + Partners. Educational credentials include a certificate in Copywriting from Miami Ad School and a BA in Mass Communications-Advertising from Iona University.