Lloyd Parata

Lloyd Parata is an accomplished sales leader with extensive experience in the technology and finance sectors, currently serving as the APAC Sales Director at TradeSun®, Inc. since March 2023, focusing on transforming trade and sustainability through AI-driven solutions. Previous roles include A/NZ Country Manager at BankiFi, and Vice President of Sales at TradeSun®, where contributions involved digitizing trade finance processes. Prior experience at ActiveOps involved leading sales in workforce management solutions, while a significant tenure at IBM encompassed various sales director roles, including responsibilities for Watson Customer Engagement and ECM solutions. Early career milestones include leadership positions at Pegasystems, Global 360, ACNielsen eRatings.com, INPUT Software Limited, and DST Global Solutions. Lloyd Parata holds a Diploma in Marketing from TAFE NSW and has a strong track record of driving revenue growth and managing complex sales initiatives across the Asia-Pacific region.