Shannon Lutz

Shannon Lutz has a diverse work experience in various roles and industries. Shannon started their career in 2014 as a Graphic Designer at Xcite Media Group, LLC, where they created logos, website mockups, and digital brand assets. Shannon then worked as a Graphic Designer and Photographer at Almost Vegan Cooking School, where they designed brochures, flyers, and stationery, and also managed social media and photo editing. In 2015, Shannon joined VeganTravel as a Graphic Designer, Content Creator, and Marketing Specialist, handling company branding, digital assets, and print sources. Shannon also worked as a Content Creator and Photographer at Plant Based on a Budget, where they contributed recipes and photos. Shannon ran their own lifestyle blog called Another Hungry Vegan from 2014 to 2018, where they served as a Graphic Designer, Content Creator, Photographer, and Writer. Shannon then worked as a Digital Marketing Specialist at ACTEON North America, where they developed printed and digital marketing collateral, updated websites, and created digital assets for presentations. Shannon was also a Digital Marketing Manager, Design and Messaging at BrightTALK, where they managed digital marketing campaigns and utilized AI-powered content and demand marketing platform. Currently, they hold the position of a Senior Marketing Specialist at Training Industry, Inc., providing information and resources for corporate learning and development professionals.

Shannon Lutz obtained a Bachelor of Fine Arts (BFA) with a focus on Digital Design from the University of Colorado Denver, where they studied from 2012 to 2015. Shannon also pursued a degree in Chemistry at the University of Colorado Boulder from 2011 to 2012. Additionally, Shannon participated in a Study Abroad program called DIS, focusing on Design, in 2013.

In terms of certifications, Shannon has completed several courses and workshops. Some of these include "Beyond Implementation: Internal Consulting Workshop" from Training Industry, Inc. in May 2023, "Introduction to Learning and Development" from Udemy in April 2023, "Advanced Google Ads" from LinkedIn in February 2023, "Marketing Strategy: SEO Content Writing" from LinkedIn in February 2023, "SEO: Keyword Strategy" from LinkedIn in February 2023, and "Essential Skills for Social Media Managers" from LinkedIn in January 2023, among others.