Beth Roper is a seasoned professional with over 15 years of experience in the Marketing, Media, and Advertising industry. Currently serving as a Sr. Lead Marketing Technology Analyst at Transamerica, Beth specializes in optimizing automated campaigns and analytics reporting to enhance marketing capabilities. Previously, they held roles such as Account Director and Senior Digital Strategist at Matlock Advertising, and Associate Director of Platform Account Management at Annalect. Beth holds an MBA in International Business from the University of South Carolina and is pursuing a Bachelor's Degree at New York University's Tisch School of the Arts.
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