Headquartered in Waterloo, Wisconsin, Trek Bicycle Corporation is a global leader in bicycle design and manufacturing.

Consumer Goods

Trek Bicycle

Trek Bicycle's headquarters in Waterloo, WI, United States

John Burke

Steve Novoselac

Mark Joslyn

Roger Gierhart

Jordan Roessingh

Andy Pliszka

Jennifer Naeger

Harald Schmiedel

Steve Malchow

Chad Brown

The Sales and Territory Management team at Trek Bicycle is responsible for driving revenue growth and market presence across various regions. They develop and implement sales strategies, manage relationships with retailers and distributors, and oversee territory-specific initiatives to ensure customer satisfaction and brand loyalty. By analyzing market trends and customer needs, they work to optimize sales performance and expand Trek's footprint in the competitive cycling industry.

Sales and Territory Management

The Engineering and Technical Roles team at Trek Bicycle is responsible for driving innovation in bicycle design and manufacturing through advanced engineering solutions and sustainable practices. This team focuses on developing cutting-edge technologies, ensuring product quality, and enhancing customer experience by integrating software and electronic systems into Trek's bicycles. They lead initiatives in product development, warranty operations, and technical support to maintain Trek's position as a leader in the cycling industry.

Engineering and Technical Roles

The Marketing and Brand Strategy team at Trek Bicycle is responsible for developing and executing comprehensive marketing strategies that enhance brand visibility and drive sales across global markets. This diverse team collaborates on retail design, digital marketing initiatives, and targeted regional campaigns to connect with customers effectively and promote Trek's innovative bicycle products. They work to amplify the brand's presence and ensure a consistent message across all platforms, ultimately fostering customer loyalty and expanding Trek’s market reach.

Marketing and Brand Strategy

The Human Resources and Recruitment team at Trek Bicycle focuses on attracting, hiring, and retaining top talent to support the company's global operations. They manage employee relations, benefits, and professional development initiatives, ensuring a positive workplace culture while aligning HR strategies with Trek's mission to innovate in bicycle design and manufacturing.

Human Resources and Recruitment

The Leadership Team at Trek Bicycle is responsible for setting the strategic direction of the company, driving innovation in product development, ensuring operational excellence, and fostering a positive workplace culture. This diverse group of executives collaborates to align business objectives with market trends and oversees the execution of initiatives that enhance both the brand's performance and customer experience in the global cycling market.

Trek Bicycle

Org chart

Teams

Sales and Territory Management

Engineering and Technical Roles

Marketing and Brand Strategy

Human Resources and Recruitment

Leadership Team

Offices

Trek Bicycle

Org chart

Teams

Sales and Territory Management

Engineering and Technical Roles

Marketing and Brand Strategy

Human Resources and Recruitment

Leadership Team

Offices

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