Roberto Genovese

Roberto Genovese is a highly experienced digital marketing specialist with a focus on tourism, currently working at Trentino Marketing since 2009. Specializing in product development and stakeholder collaboration, Roberto has effectively promoted rural and nature-focused tourism in Italy. From 2014 to the present, Roberto has transitioned to programmatic advertising, managing campaigns across various platforms, including Pinterest, TikTok, and Meta, while also overseeing content creation for relevant digital channels. Prior roles include event organization and hotel reception, underpinned by a strong academic background in destination marketing and foreign languages from esteemed institutions.