Felipe Torres Rossi

Chief Revenue Officer (cro) at Tribal Impact

Felipe Torres Rossi's work experience includes a variety of roles in the field of social media and communications. Felipe started their career as an intern at Try Consultoria e Pesquisas, where they focused on website usability and data analysis. Felipe later worked as a Communication Analyst at União Social Camiliana, coordinating public relations, internal communications, and social media campaigns. Felipe then joined the Brazilian Chemical Industry Association as a Communications Advisor, assisting with media exposure, internal and external communications, and implementing a social media strategy.

In 2013, Felipe joined Webcertain as a Blog & Content Marketing Coordinator, where they developed and executed content marketing initiatives and collaborated on marketing campaigns and social media actions. Felipe then served as an Account Executive and an Account Manager, managing client relationships and demonstrating knowledge in SEO, PPC, and social media to enhance client campaigns.

In 2015, Felipe became the General Manager of Social Media at Webcertain, overseeing a team of specialists and trainees, and managing the development and execution of social media marketing initiatives for clients. Felipe also attended digital marketing events as a speaker and provided support to the Sales team.

More recently, Felipe joined Tribal Impact Ltd, initially working as a Social Business Enabler, supporting organizations in integrating the human element into their social media strategy through training, tools, and content. Felipe then transitioned to the role of Social Business Manager, implementing and delivering scalable social business training experiences for customers, providing social media consultancy services, and delivering social media enablement training through workshops, webinars, and elearning.

Overall, Felipe Torres Rossi has a diverse range of experience in social media management, communications, and marketing, with a focus on integrating social media strategies with business objectives and fostering employee engagement.

Felipe Torres Rossi obtained a Bachelor's degree in Communication, Journalism, and Related Programs from Universidade Metodista de São Paulo, where they studied from 2005 to 2008. In 2014, they attended Squared Online and earned a certificate in Digital Marketing, Digital Communication, and Media/Multimedia.

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Previous companies

Webcertain logo

Timeline

  • Chief Revenue Officer (cro)

    July 1, 2024 - present

  • Chief of Experience

    November, 2019

  • Social Business Manager

    September, 2018

  • Social Business Enabler

    May, 2018