Eduardo Chaves

Eduardo Chaves is a highly experienced professional in the fields of marketing and brand valuation, currently serving as the Managing Director of Brand Finance Brazil since August 2020. Eduardo has held various academic positions, including Professor at FIA Business School, Professor at FGV, and Associate Professor at USP, specializing in revenue management and brand valuation. Additionally, Eduardo acts as a Court-appointed Expert for the Tribunal de Justiça de São Paulo, is the Brazil Head for Superbrands UK, and contributes as an inspiring speaker for World Creativity Day. Eduardo's educational background includes a post-doctorate in marketing from FGV EAESP and multiple degrees in business management and accounting from USP and Universidade Cruzeiro do Sul.