Lisa-Victoria Reid

Lisa-Victoria Reid is a seasoned professional with extensive experience in digital advertising and project management. Currently serving as a Salesforce Administrator at Tribune Publishing Company since October 2012, Lisa-Victoria leads technology-driven business improvement projects and collaborates with stakeholders to enhance internal KPIs. Previous roles include Director of Ad Product and Product Marketing Manager, where Lisa-Victoria successfully implemented business strategies that increased programmatic monetization opportunities. Additional experience includes managing digital ad operations for the San Diego market at The San Diego Union-Tribune and coordinating events for Comic-Con International. Lisa-Victoria holds a Bachelor of Arts in English Literature and a certification in Event Management from the University of San Diego.