Melinda Blanco

Melinda Blanco has extensive experience in marketing operations and automation, currently serving as Marketing Automation Manager at TriNet since November 2012, where responsibilities include managing client communications projects to enhance engagement and retention. Previously, Melinda held several roles at Aconex as a Marketing Operations Specialist, executing marketing campaigns and ensuring data integrity within Marketo and Salesforce. Additional experience includes serving as Campaign Manager at DemandGen and Marketing Operations Manager at Micro Focus, where Melinda focused on managing marketing CRM applications and improving email marketing performance. Earlier career roles included Database Manager at Force Computers and Technical Program Manager at 3Com, demonstrating a strong foundation in database management and project oversight throughout Melinda’s career.