Helene Sourdeau is a seasoned marketing professional with extensive experience in B2B marketing strategy and demand generation. Currently serving as Senior Marketing Manager EMEA at Trintech since April 2017, Helene leads demand generation initiatives and implements comprehensive marketing plans across various channels. Prior roles include Marketing Manager EMEA at Trintech, Senior Marketing Specialist at Deltek, and various positions at Dow Jones and Global Finance Magazine, showcasing expertise in advertising solutions and client management. Additionally, Helene co-chairs the Fintech B2B Marketing Community and holds advanced degrees in Marketing & Communication and Applied Languages. Proficient in event planning, content marketing, and strategic thinking, Helene excels in driving customer growth and brand awareness.
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