Sanket Bolinjkar

VP - Strategic Partnerships & Marketing at Tripfactory

Sanket Bolinjkar has a diverse range of work experience in marketing and advertising roles. Sanket is currently the Founder & CEO of Mélang Digital, where they focus on digital transformation and delivering measurable results. Prior to this, they were the Co-Founder & CMO of The Holiday Store, a travel solutions company. Sanket also served as the Director of Marketing Communications at ZEE5, where they were responsible for B2B demand generation and customer segmentation strategy. Sanket has also held positions such as General Manager of Marketing at Sportz Village, Head of Marketing & Advertising at Sharjah Commerce and Tourism Development Authority, Deputy General Manager of Marketing and Branding at VFS Global, Manager of South Asia at Singapore Tourism Board, and Creative Services Manager at Ogilvy. Throughout their career, they have demonstrated skills in web design, social media marketing, search engine optimization, content creation, data analytics, brand management, and strategic marketing. Sanket's achievements include expanding tourism receipts for Singapore and closing major accounts with multimillion-dollar contracts.

Sanket Bolinjkar completed their Bachelor of Arts (B.A.) degree in Psychology from the University of Mumbai from the year 2003 to 2006. Sanket then pursued further education at the Imperial College Business School, where they obtained a Post Graduate Diploma in Business Management (PGDBM) from 2009 to 2011, specializing in Business, Management, Marketing, and Related Support Services.

In addition to their formal education, Sanket Bolinjkar has also obtained several certifications in the field of digital marketing. Sanket received a Digital Analytics certification from Wharton Online in April 2019 and a Digital Marketing: A Strategic Perspective certification from Yale School of Management in February 2019. In September 2016, they obtained a Digital Marketing Certification from Sikkim Manipal University - Distance Education, as well as certifications in Google Adwords and Google Analytics from Google. Furthermore, in February 2014, they completed an Advanced Search Engine Optimization certification from Google.

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Timeline

  • VP - Strategic Partnerships & Marketing

    February 1, 2022 - present