Triple Crown Sports
Alyssa Morrison is an experienced Executive Analyst at Triple Crown Sports, where responsibilities include providing analytics and reports to support decision-making and conducting research for business growth. In previous roles at Triple Crown Sports, Alyssa assisted the CEO with marketing and financial analysis, managed accounting tasks, and coordinated events for youth baseball tournaments. Additionally, Alyssa serves as the Head Junior Varsity Softball Coach at Mountain View High School. Educational background includes a Master’s degree in Data Analytics from Colorado State University Global and a Bachelor’s degree in Sports Management from the University of Nebraska at Kearney.
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Triple Crown Sports
Triple Crown Sports is based in beautiful Fort Collins, CO, about an hour north of Denver and consistently ranked as one of the most desirable places to live in the country. Nestled along the foothills of the Rocky Mountains, Fort Collins offers countless outdoor activities, boasts one of the top microbrewery scenes in the world and is home to Colorado State University. Triple Crown Sports has been producing sporting events for 40 years and is a family-owned company. Now with over 40 full-time employees, TCS has grown its brand nationally as one of the premier event companies for youth, high school and college sports. TCS specializes in premium-produced events in 5 sports (baseball, basketball, softball, volleyball and lacrosse) played in destination locations that stretch from San Diego to New York City and everything in between. TCS produces a men’s and women’s DI college basketball event in Mexico called the Cancun Challenge, along with the women’s basketball Preseason and Postseason DI NIT, the Puerto Vallarta College Challenge (DI softball), the National Invitational Volleyball Championship (DI NIT) and National Invitational Softball Championship (DI NIT).