Veronica Avila Dorta

Veronica Avila Dorta is a seasoned professional in e-commerce and online marketing with extensive experience at Triumph Group. Since September 2015, Veronica has excelled as a Senior Conversion Rate Optimization Specialist, focusing on A/B testing and user behavior analysis while collaborating with cross-functional teams to enhance data-driven strategies. Previous roles include Senior Online Marketing Manager and Online Marketing Manager, where Veronica developed and implemented comprehensive search engine advertising strategies and managed reporting and optimization efforts aimed at improving ROI across various European markets. Earlier experiences at Aramark/Google Switzerland and Accor solidified Veronica's skills in marketing support and front office management. Veronica holds a Master’s in International Business and professional certifications in Online Marketing.