Tropic Skincare
Isobel Cowell is an experienced social media professional currently serving as the Social Media Manager at Tropic Skincare since February 2025, where oversight includes strategy, content creation, reporting, and event content management for a prominent UK skincare brand. In addition, Isobel has been part of LinkedIn's Creator Management Programme since February 2022, offering insights on platform features. Prior roles include Social Media Lead at Luxe Collective Fashion, managing strategy and content for an audience exceeding 2 million, and Head of Social at Kurogo, where Isobel directed content and strategy for over 50 personal branding clients. Isobel also founded Dear Future Marketer, an Instagram initiative focused on personal brand growth. Educational qualifications include a BA in History and Political Science from the University of Birmingham and a Master Strategy Programme in Marketing from Fabric Academy.
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