Kerri McLaughlin

Industrial Ingredient - Sales Consultant at True Citrus Company

Kerri McLaughlin is an experienced sales consultant and operations specialist currently serving as an Industrial Ingredient Sales Consultant at True Citrus Company since February 2024, responsible for customer acquisition and account management. Kerri also works as an Independent Sales Contractor with Elite Sales Solutions, providing sales and operations consulting. Previously, as Vice President of Brand Management & Operations at Grovara, Kerri focused on expanding US Wellness Brands internationally. Kerri's tenure at True Citrus Company spans from 2010 to 2021, where roles included Vice President of Sales Operations, Director & General Manager of Sales, and Director of Trade Promotion. Earlier experience includes serving as a Senior Customer Service Representative at Tulkoff Food Products. Kerri holds an Associate's degree in Criminal Justice and Corrections from Harford Community College and attended the University of Baltimore from 2005 to 2008.

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Baltimore, United States

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True Citrus Company

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True Citrus, a Baltimore-based Consumer Packaging Goods and industrial ingredient manufacturer, is the maker of a family of crystallized citrus and fruit powder-based products including beverage mixes and juice replacements for consumers, flavoring systems for commercial industrial ingredient applications and products for foodservice. Today, like the first day we began our journey, we are committed to creating products that deliver not only great, authentic taste but help our customers be healthy, happy and true. At our core, we are citrus and fruit flavor experts delivering authentic fresh fruit taste, one sip, one bite, one serving at a time. Started in 2003 with five people and one product (True Lemon®), today our company has almost 40 passionate team members, over 60 consumer products and hundreds of industrial ingredient applications with more on the way, eight unique sales channels, and North American distribution in 45,000 stores including Walmart, Target, HEB, Kroger, Publix, Safeway, Giant, Shop-Rite, Shop & Shop, CVS and Dollar Tree, among others, well as direct-to-consumer sales through Amazon, retailer click & collect/home delivery sites and our own TrueLemon.com store. We are also sold internationally in 11 other countries. While we have grown tremendously since 2003, our DNA is one of a start-up: we’re flexible, nimble, fast paced with a close group of team members who share an entrepreneurial zeal and a strong commitment to our products and each other. All True Citrus products are made from proprietary formulations and recipes that capture an authentic, fresh-squeezed citrus taste and use only simple and clean ingredients (and never have artificial sweeteners or preservatives, sodium or gluten and are Non-GMO). For more information, visit www.TrueCitrus.com


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11-50

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