Avirup Mukhopadhyay

AVP Category Marketing at True Elements

Avirup Mukhopadhyay has a diverse work experience spanning different industries. Avirup'smost recent role is as a Category Lead at True Elements, which they started in February 2022. Prior to that, they worked as a Brand Manager at Dr. Reddy's Laboratories from August 2021 to January 2022.

Avirup also has extensive experience at Unilever, where they held various positions. From December 2018 to August 2021, they worked as a Brand Building - Kissan. Before that, they served as a Brand Building - Knorr from February 2016 to December 2018. Avirup also worked as a Trade Marketing - Modern Trade from July 2014 to January 2016 and as a Territory Sales Officer from April 2013 to June 2014.

Prior to their time at Unilever, Avirup worked as a Senior Sales Executive - General Trade at HCL Infosystems Ltd from May 2012 to March 2013. Avirup also served as an MBA Summer Intern at Unilever from April 2011 to June 2011.

Before entering the corporate world, Avirup gained experience as a Sales Executive at Bajaj Allianz General Insurance Co. Ltd. from June 2007 to June 2009. Avirup also worked as a Summer Research Intern at Patton International in May 2006.

Throughout their career, Avirup has developed diverse skills and expertise in brand management, trade marketing, sales, and research.

Avirup Mukhopadhyay's education history includes the following:

- In 2004-2007, they attended GITAM Deemed University and obtained a Bachelor of Business Management degree with a focus on Marketing & International Business.

- From 2010 to 2012, Avirup pursued a Post Graduate Program in Management (PGPM) with a specialization in Marketing/Marketing Management, General at Globsyn Business School.

- In 2019, they enrolled in MICA | The School of Ideas and completed a Post Graduate Program in Marketing and Brand Management, emphasizing Marketing.

- In 2020, Avirup attended the University of Illinois Urbana-Champaign for the Business Analytics Executive Overview, which focused on Business Analytics.

Additionally, Avirup Mukhopadhyay has obtained various certifications, including:

- "Marketing Analytics: Setting and Measuring KPIs" from LinkedIn in September 2021.

- "Social Media Marketing Foundations" from LinkedIn Learning - Course Certificate in July 2021.

- "Unilever Ecommerce Accelerator Hub - Level 2 | Enhanced" from The CPD Standards Office in July 2021.

- "Unilever Ecommerce Accelerator Hub - Level 3 | Elite" from The CPD Standards Office in July 2021.

- "Amazon eLearning Program" from Unilever in April 2021.

- "Fast Track to Digital Marketing" from Econsultancy in April 2021.

- "Fast Track to Modern Marketing" from Econsultancy in April 2021.

- "Unilever Ecommerce Accelerator Hub - Level 1 | Essentials" from The CPD Standards Office in April 2021.

Links

Previous companies

Unilever logo
HCL Infosystems logo

Work style

How I prefer to work

Office

Morning

Mostly in a team

Qualities I value in my colleagues

  • Honesty
  • reliability
  • work ethic
  • compassion
  • ambition

My communication style

  • Positive
  • transparent
  • polite
  • proactive
  • assertive

Timeline

  • AVP Category Marketing

    July 1, 2023 - present

  • Category Lead

    February 1, 2022