Arianna Diaz

Arianna Diaz currently serves as the Director of Digital Marketing at Trulieve, where responsibilities include driving customer engagement and loyalty through CRM strategies, a rewards program, and digital product development, while overseeing omnichannel marketing efforts across various digital platforms. Prior to this role, Arianna held positions as Senior Digital Marketing Manager at Verano and Marketing Manager at MÜV, where the focus was on increasing online revenue through effective digital marketing campaigns and enhancing the brand's digital presence. Arianna is an alumnus of the University of Tampa.