Giselle Krachenfels

Giselle Krachenfels is an experienced marketing professional with a focus on email marketing and campaign management. Currently serving as a Senior Email Marketing Specialist at Trust & Will since May 2023, Giselle contributes to making estate planning accessible for families. Previous roles include Marketing Campaign Coordinator for Movio, where data analytics transformed film industry marketing strategies, and Marketing Coordinator at ZipfWorks. Additional experience encompasses positions at Study Breaks Magazine, Appota, the USC Office of Globalization Hong Kong, and TransPerfect. Giselle holds a Master of Science in Digital Marketing Strategy from Trinity College Dublin and a Bachelor's Degree in Business Administration from USC Marshall School of Business, along with academic experiences at Università Bocconi and The Hong Kong University of Science and Technology.