Betsy O'Donnell is an accomplished Senior Product Designer at TruStage, where responsibilities include conducting research, testing solutions, and synthesizing customer feedback to enhance design outcomes. With experience leading the UX in a web e-commerce team and significantly contributing to a major corporate site redesign, Betsy combines strong design expertise with effective communication of design value through prototypes and user data. Previous roles include UX-UI & Visual Designer at SingleHop, where leadership in various redesign and branding initiatives was demonstrated, and early career experiences as a Junior Designer and Design Intern helped develop a robust foundation in visual identity and user-centered design. Betsy holds a Bachelor of Fine Arts from the University of Wisconsin-Milwaukee and further honed skills through intensive training at Designation.
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