Dio Favatas (Dionisios)

Managing Director, Digital Marketing at Truth Initiative

Dio Favatas has a strong background in digital marketing and strategy development. Dio (Dionisios) served as the Managing Director of Digital Marketing at Truth Initiative, where they developed and executed strategies for the truth campaign®. Dio (Dionisios)'sachievements include building the AdTech and MarTech ecosystem for the campaign. Dio was also an Official Member of the Forbes Nonprofit Council and worked as an External Advisor for Renovating Hope, where they focused on digital, social media, and email marketing. Dio (Dionisios) was the Principal of Interactive Marketing at Intelsat, leading digital strategies for the company, and the Director of Interactive and Social Media at NewDay USA, where they implemented innovative digital and social media strategies. Dio (Dionisios) played a significant role in rebranding initiatives for both NewDay Financial and Chrysalis Holdings.

Dio (Dionisios) Favatas has pursued higher education in various fields. Dio (Dionisios) holds a Master of Science degree in Strategic Marketing from Cranfield University. Prior to that, they completed their Bachelor of Science in Business Administration, specializing in International Business and Finance, from the Rochester Institute of Technology. Dio (Dionisios) has also obtained a certificate in Artificial Intelligence Management from Georgetown University. Although the specific start and end years for each educational experience are not provided, Dio has dedicated their academic journey to gaining expertise in marketing, business administration, international business, finance, and artificial intelligence management.

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Truth Initiative

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Truth Initiative® is America’s largest non-profit public health organization dedicated to making tobacco use a thing of the past. We speak, seek and spread the truth about tobacco through education, tobacco-control research and policy studies, and community activism and engagement.We’ve helped bring teen cigarette use down from 23 percent in2000 to 6 percent in 2016. We’re proud of that success, but our work won’t stop until we achieve a culture where all youth and young adults reject tobacco.Known previously as American Legacy Foundation, we were established as part of the 1998 Master Settlement Agreement between major U.S. tobacco companies and 46 U.S. states, the District of Columbia and five territories.


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