Alex Caballero

Alex Caballero, M.A., is a skilled Paid Search Specialist currently employed at TRUth Marketing & Media since December 2023. Prior experience includes roles at USA TODAY NETWORK | LOCALiQ from July 2019 to December 2023, where responsibilities encompassed managing paid search, display, and OTT campaigns as a Client Success Manager in the automotive sector, alongside oversight of SEO and social media strategies as a Digital Presence Manager. Earlier positions include Associate Digital Presence Manager and Social Media Intern, with a foundation in customer relations as a host at Frisco Diner and marketing experience at BMH Digital. Alex holds a Master’s degree in Strategic Communication & Digital Strategy from the University of Oklahoma and a Bachelor’s degree in Communication and Media Studies from the University of North Texas.