Rafael Carvalheira

Rafael Carvalheira is currently the Head of Media for LATAM at Truvid, and the Founder of Right Choices, which offers programmatic and digital ad stack consulting services. With a background in digital advertising and programmatic buying, Rafael has held various leadership roles in companies such as MightyHive, ESTADÃO, and Rede Globo. Rafael has also been involved in industry initiatives, such as serving as a member of the Anti Fraud Committee at IAB Brasil. Rafael holds a Bachelor of Business Administration degree in Advertising, as well as several certifications in leadership and project management.