Lance Haun

Vice President, Market Insights at TSC | Previously The Starr Conspiracy

Lance Haun currently serves as Vice President of Market Insights at TSC, driving research-based insights and advancing knowledge within the work technology industry. With a background in consulting, strategy, and writing, Lance has contributed articles to various platforms such as Reworked and ERE, focusing on HR and recruiting technology. Previously, Lance held leadership roles at The Starr Conspiracy and ERE Media, including Editor-in-Chief of SourceCon, and gained extensive experience as a Human Resources Generalist and Manager at companies like Columbia Helicopters and QualitySmith, where strategic HR initiatives supported organizational growth. Lance's educational credentials include studies at Washington State University, where foundational knowledge in business and economics was developed.

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Portland, United States

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TSC | Previously The Starr Conspiracy

TSC is redefining marketing for tech companies—because the blocking and tackling era is over, and the road to hell is paved with performance optimizations. We break the script to create defining moments and definitive experiences that cement vendor preference. So jump in. It's time to burn playbooks, and we just bought a fireworks factory next to a fertilizer plant. Experience Design: Customer experience isn’t some funnel you shove people through. That’s how you make foie gras. Customer experience is chaotic—we can’t control the sequence of events, but we can control the quality of moments. Radical Go-To-Market Strategies: Forget the conventional GTM playbook—we’re here to break that script. We craft unique strategies for B2B tech companies that know the same old shit doesn’t work anymore. We’re not ad pushers. We’re problem solvers. Brand Strategy: We don’t just build brands—we create legacies. Our holistic strategies pull together every piece of your business into one sharp, unforgettable experience. Defining Moments: These are points when the true nature of something reveals itself. We design experiences—across brand, marketing, sales, product, and customer success—that build vendor preference. Sales Experience Alignment: Sales doesn’t start with a lead—it starts with a connection. We align your sales process with your experience vision to build trust and create customers for today and tomorrow.


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Employees

51-200

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