Candice Yopp is an accomplished marketing professional with extensive experience in analytics and insights. Currently serving as Director of Analytics & Insights at TTEC Digital since July 2021, Candice has held previous roles at TTEC as Senior Manager in the same department and as Senior Marketing Consultant, where strategic marketing consulting was provided to Fortune 500 clients. Prior experience includes a significant tenure at Crain Communications Inc. from 1999 to 2017, where roles ranged from Senior CRM Marketing Account Manager to Audience Development Manager, focusing on audience marketing strategies and campaign analyses. Candice also has experience as a Business Analyst for Electronic Data Systems on the Chevrolet account. Educational credentials include a Bachelor of Science in Marketing from Alabama Agricultural and Mechanical University.
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