James Metcalfe

James Metcalfe is a Senior Digital Merchandising Manager at TUI since January 2023, with a strong background in ecommerce and digital marketing. Previously, James served as Ecommerce Manager at RWH Travel Limited from January 2014 to January 2023, overseeing the ecommerce product roadmap for a UK-based tour operator specializing in walking and activity holidays. Earlier roles include Digital Marketing Executive at RWH Travel Limited, where responsibilities included managing digital marketing activities and website updates, and Website Administrator at Hostelling International. James holds a Bachelor of Arts in Business Administration with a focus on marketing from the University of Hertfordshire and is currently pursuing The Marketing Leadership Masterclass from April to July 2024.