Janni Backman

Janni Backman is a seasoned professional in social media consulting and marketing, currently serving as a Senior Social Media Consultant at Tulos Helsinki since August 2021. Prior experience includes roles as a Social Media Consultant at Tulos Helsinki and a Social Media Specialist at Netprofile, a leading PR agency in Finland, where expertise was applied in B2B and B2C marketing strategies for various technology firms. Earlier in the career, Janni held positions such as Marketing Planner at Suomen Lukiolaisten Liitto and Junior Sales Manager at Management Events, gaining a well-rounded background in sales, customer acquisition, and event production. Educational qualifications include a Bachelor of Business Administration from Metropolia University of Applied Sciences, with a focus on Leadership and Organization Development, as well as additional studies in Marketing from Kwantlen Polytechnic University.