Tuba Balta is a seasoned professional with extensive experience in product management and analytics. Currently serving as a Senior Expert Technical Product Manager at Turkcell Technology since December 2021, Tuba focuses on evaluating analytic products to enhance customer experience and presents quality metrics to C-level management. Previously, Tuba worked as a Business Analyst at Turkish Airlines Technology and Turkish Airlines, leading aviation-related projects and driving business process improvements. Prior roles include a Digital Marketing Specialist at Yuvako.com, where Tuba utilized SEO techniques to enhance website visibility, and an internship at Arçelik A.Ş., which provided valuable project management experience. Tuba is pursuing a Master of Arts degree in Management Information Systems at Boğaziçi University, having completed a Bachelor of Science in Industrial Engineering at Yıldız Teknik Üniversitesi.
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