Iris Maaß

Iris Maaß serves as the International Sales & Marketing Manager for TÜV NORD Food & Agriculture, leading marketing efforts in food safety and related sectors across the DACH market and Western Europe. With extensive experience at TÜV NORD GROUP since April 2001, Iris has held multiple managerial roles, including positions focused on international business development, product certification, and sales. Key responsibilities encompass strategic marketing, lead nurturing, customer journey optimization, and competitive intelligence. Iris has a strong educational background, currently studying Digitales Marketing and CRM, with prior qualifications in International Business Studies, project management, and organizational change. Formerly, Iris developed distribution channels as an Area Sales Manager at Elmeg GmbH & Co. KG in several European countries.