Anja Larsen

Anja Larsen is an experienced product manager with a demonstrated history of leading strategic projects in both digital media and marketing. Currently, at TV 2 DANMARK since March 2021, Anja oversees Sales Partnerships and Platform Distribution as a Product Manager, focusing on long-term vision, product strategy, and continuous product discovery. Previous roles include Senior Digital Project Manager at TV 2 DANMARK, where Anja managed significant projects such as establishing pop-up event channels and transitioning payment service providers. Prior experience at Bonnier Publications A/S included roles such as Senior Digital Project Manager and Nordic Marketing Manager, where Anja led cross-functional projects, implemented data-driven strategies, and managed teams. Anja's career began at McKinsey & Company in research and administrative support, complemented by a Master's Degree in International Business Administration and Modern Languages from Copenhagen Business School.