David Carrington is a skilled Research Analyst at TVB since December 2021, where responsibilities include creating presentations for high-budget research studies, leading equipment procurement, and supporting quarterly analyses of linear TV versus streaming reports. Prior experience as an Assistant Media Research Analyst involved co-authoring weekly reports for 10,000 clients, collaborating with business development teams, and conducting data analysis using various platforms such as Nielsen and ComScore. David's background includes two roles as a Bookkeeper at Captain’s Cruise Co, Inc., focusing on financial record-keeping and administrative duties. David holds a Bachelor of Arts in Computer Science with a minor in Business from Pace University, completed in 2021.
TVB
TVB is the not-for-profit trade association of America's broadcast television industry, including linear and digital platforms. Its members include television broadcast groups, advertising sales reps, syndicators, international broadcasters, associate members and over 800 individual television stations. TVB promotes the benefits of local broadcast television platforms to the advertising community and in doing so works to develop advertising dollars for U.S. Spot Television. TVB provides a diverse variety of tools and resources, including this website, to support its Members and to help advertisers make the best use of local television.